Southern Illinois University

Marketing with Google and YouTube

Course Name

Marketing with Google and YouTube

Contact Hours: 3 (an estimated time frame devoted to a course of study from start to finish that can vary from student to student)

Course Description

Social Media is the new word of mouth, and has replaced traditional communication mediums in recent years. Most people are only scratching the surface on the interesting things they can do with these social media websites. Both Google+ and YouTube can be great options when working to promote your company or idea.

Please note: Course of study may be completed earlier than indicated.

Outcome

Upon successful completion, students will have a new take on how to use both Google+ and YouTube in a promotional sense.

Assessment

The LMS uses practice exams prepare you for your exams differently and more effectively than the traditional exam preps on the market. You will have practice quizzes after each module to ensure you are confident on the topic you have completed before proceeding.

This will allow you to gauge your effectiveness before moving to the next module in your course. The courses also include practice exams designed to replicate and mirror the environment in the testing center. These exams are on average 100 questions to ensure you are 100% prepared before taking your certification exam (not included).

Outline

Module 1: Marketing with Google and YouTube

  • 1.0 Introduction to Google+
  • 1.1 Overview of the Interface
  • 1.2 Setting Up a Google Plus Page
  • 1.3 Linking Your Other Social Networks
  • 1.4 Linking Your Website to Your Google+ Page
  • 1.5 Review of Your Google+ Dashboard
  • 1.6 Notification Settings for Google+
  • 1.7 Photo Settings in Google+
  • 1.8 Google+ & YouTube
  • 1.9 YouTube Advanced Settings
  • 1.10 Interface for Uploaded Videos
  • 1.11 Sharing Videos Across Your Social Network
  • 1.12 Updating Your About Section
  • 1.13 Quick Recap of Everything Covered So Far

Books

All training is delivered online; no additional purchase required.